February 1, 2022, marks the beginning of the Chinese Lunar New Year, this time, the year of the Tiger, with water as the dominant element.
Chinese New Year traditionally takes place after the second New Moon, after the Winter Solstice, with each year being directed towards an animal that, according to legend, heard and followed Buddha's call to his palace.
In addition to all the mystique behind this cultural event, Chinese New Year animals bring with them different characteristics and personalities. Speaking of this new year, and being us, GREAT I AM, Tigre's brand, we can clearly fit into the profile he presents for the year 2022.
Just like your brand fitness clothing, the Tiger, of this new Chinese year, is characterized by strength, courage and boldness. Legend has it that, in apology to the Jade Emperor, he blamed the strong currents of the river for his third position upon arrival at the Buddha Palace, however, without losing strength and motivation he managed to reach his destination.
Na GREAT I AM We direct our path to show you just that, that the impossible does not exist. With determination and dedication, your goals become achievable. We are not just a clothing brand, we don't just dress athletes, we are much more than that. A GREAT I AM It is a brand in constant evolution and challenge. Just like the Tiger, who challenges himself to go beyond the strong currents of the river, you, being part of MARCA DO TIGRE, share with us this feeling of courage and ambition, you share this family, which is constantly growing, you share the proud to say “I am GREAT”.
